Daniel Chen

Daniel Chen

Brand ideas. Design dreams.

I have over ten years of branding experience with a deep understanding of strategy, storytelling, and design. My mission is to brand interesting and meaningful ideas that people will love.

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Side Projects

Ongoing

My never-ending pursuit to understand branding, discovering my own authentic aesthetic and design philosophy. Every brand wants two ultimate outcomes. First, to be unforgettable and be stuck in people’s minds. Second, to differentiate and be set apart from every competitor.

Ongoing

Co-Founded for my wife and son. We want to create a leading skincare brand that is safe for babies, moms, and young families who suffer with eczema. The idea is to develop products for when steroid creams are not an option.

Projects

2022

Rebrand. Logo design. Graphic design. Copywriting.

2021

Logo design. Graphic design.

2020
Birth Skincare

Birth Skincare® is a maternity skincare company that caters to individuals dealing with problematic and eczema-prone skin. They simplify essential skincare in a highly saturated market where unhealthy ingredients are often concealed. Their products are natural and a safe alternative when steroid creams are not an option.

2019

Logo design. Graphic design. Website.